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Salon Privé opens runway of commercial partnerships as Boeing Business Jets confirmed to attend Blenheim Palace edition

As the luxury business jet division of The Boeing Company, Boeing Business Jets offers the ultimate private jet ownership experience, with double to triple typical private jet cabin space

Salon Privé has signed a partnership with Boeing Business Jets (BBJ) to join its upcoming Blenheim Palace event (31 August – 4 September 2022). Its first partnership with the luxury automotive industry, BBJ will participate in Salon Privé Concours d’Elégance, where global motoring enthusiasts indulge in appreciating the parallel world of luxury and exclusivity in motoring.

A division of the world’s largest aerospace company, Boeing Business Jets brings the best of commercial aviation, ultra-large cabin, long-range jets, into private air travel. BBJ’s commitment to creating the world’s finest private jets perfectly aligns with Salon Privé and its vision; to celebrate the ultimate in luxurious style and elegance, aiming to offer automotive and automotive-related lifestyle brands to a global audience.

Alex Fecteau, Director of Marketing for BBJ, commented on the partnership and said: “Boeing Business Jets is proud to be the official Business Jet Partner for Salon Privé Blenheim Palace. Like the iconic pieces showcased at Salon Privé that represent the highest class of the car world, BBJ similarly provides the pinnacle of private jet travel. BBJ redefines luxury, spaciousness, comfort, and convenience with an expansive line-up of high-performance airplanes built to the most exacting quality and safety standards, whilst also being uniquely customized for each owner.”

Salon Privé Chairman Andrew Bagley commented on the prestigious partnership and said: “Salon Privé has always been about providing a world-class event, presenting best-in-sector products and services. From the world’s greatest cars to the finest insurers, British jewellers and French champagne house, the event continues to only offer the very best. Partnering with global brand Boeing Business Jets sets a precedent for the direction of travel of Salon Privé and once again affirms our position as a global player.”

Founded in 1996, Boeing Business Jets offers customers a wide range of luxury private and corporate airliners customised for personal, business or head of state use. With ultra-large cabins and long-range jet engines, Boeing Business Jets’ fleet redefines private air travel spaciousness, comfort, and convenience.  BBJ is currently reporting strong demand with new orders, reflecting the current surge within the private aviation sector. 

2022 has also already proved to be a successful year for Salon Privé with the launch of its inaugural Salon Privé London event at the Royal Hospital Chelsea, which took place in April 2022. Offering world-class hospitality and a specially curated collection of luxury brands within the automotive sector and beyond, September will welcome the event back to the South Lawn at Blenheim Palace, the UNESCO World Heritage Site and ancestral home of Sir Winston Churchill. Held from Wednesday 31 August – Sunday 4 September, the week-long event is a celebration of luxury, automotive and innovation. 

Tickets for Blenheim Palace are on sale now via the website: www.salonpriveconcours.com/buy-tickets

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